West gave the trainers their global debut on stage during the Grammy
Awards 2015 last month and then launched in America during New York
Fashion Week alongside his wider capsule collection for Adidas.
This
shoe collaboration is the rapper’s first after his fallout with rival
sportswear brand Nike, which he’s publicised on stage and on his lyrics.
Arthur
Hoeld, General Manager of Adidas Originals said: "No one transcends
music and fashion like Kanye West, he is a cultural icon like no other
and brings a completely new expression to designing shoes. The Yeezy Boost is the first sneaker that brings Kanye’s unique creativity and individuality to the forefront of its design.”
So, if you’re a Kanye fan, here’s all you need to know about the launch:
What: Launch of YEEZY BOOST sneakers
Price: $350 (approx. £250)
When: Saturday 28 February 2015
Stockists in the UK:
- Adidas Originals Flagship Store: 15-18 Foubert Place, London
- Dover Street Market (online only)
- End Clothing: 4 High Bridge, Newcastle upon Tyne, endclothing.co.uk
- Hanon: 154 Market Street, Aberdeen
- Foot Patrol: 80 Berwick Street, London, footpatrol.co.uk
- Footlocker: selected stores across the country (from 26 March)
Designer: Kanye West
Brand: Adidas Originals
Number of pairs released: Figure unconfirmed, but said to be “extremely limited”
Global debut: Kanye West gave the trainers their global debut on stage during the Grammy Awards 2015 last month.
More pictures below...
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